Our Smarty partners at Charlotte Radiology are the PINK headquarters as we head into October for National Breast Cancer Awareness Month. Their newest debut is the new 3-D Mammography and of course, their convenient Mobile Mammography Unit. In typical Charlotte Radiology fashion, they have teamed up with businesses all over Charlotte to paint this town pink!
Charlotte Radiology launches its sixth annual “1-in-8” breast cancer awareness campaign with an array of community events that raise funds for the fight against breast cancer and increase awareness about annual breast cancer screening. The campaign’s name reflects the somber statistic that one in eight women is affected by breast cancer. “Educating women about breast health is our mission year-round, but this nationally designated month of October gives our local community the opportunity to turn up the volume on this important conversation,” said Michelle Russell, breast services marketing manager. “At the same time, we know that consumers have growing concerns about ‘pink marketing.’ So, we are very careful to partner with establishments that share our goals about increasing awareness and taking care of local women whose treatment may require financial assistance.”
Mark your calendars, Smarties and hit these awesome pink events all in honor of Breast Cancer Awareness Month!
Fly for Pink on Sunday, September 29th
Charlotte Radiology’s newest event, Fly for Pink, gets us to gear up and break a little sweat in the fight against breast cancer. On Sun., Sept. 29 at 2 p.m. at Flywheel Sports Ballantyne, pre- registered guests will participate in a Flywheel or FlyBarre class, with special treats and a raffle afterwards. The entire cost for each class ($30.00) will be donated to help fund mammograms for uninsured women through the Carolinas Breast Cancer Fund. Limited spots are available by emailing firstname.lastname@example.org.
Pink Pint Night on Tuesday, October 1st
Help kick off Breast Cancer Awareness Month at Pink Pint Night from 4 to 8:30 p.m. at NoDa Brewing Company, 2229 North Davidson St. A special guest from 107.9 the Link will add to the fun with a live remote while guests enjoy music, raffles, and food. This year, NoDa Brewing Company is offering two special brews: Thanks for the Mammaries and Kombucca (a gluten-free and non-alcoholic option with a great pink tint). A portion of the proceeds from every beer sold, along with money raised from the raffle and pint glass sales will go to Carolinas Breast Cancer Fund.
Paint it Pink on Monday, October 21st
Charlotte Radiology is also sponsoring the Charlotte Observer’s first annual Observe the Pink event. From 11 a.m. to 2 p.m. on Fri., Oct. 4, stop by the Observer parking lot (600 S. Tryon St.) to enjoy some food trucks lunch, games and raffles, local sports mascots and the Charlotte Radiology “Pink Ladies.” A portion of the proceeds from the Observer Pink Paper, food sales and the raffle will benefit Carolinas Breast Cancer Fund.
The Junior League of Charlotte and Charlotte Radiology are also collaborating again this year — Charlotte Radiology’s “1-in-8 Pink Ladies” will adorn the JLC WearHouse storefront throughout the month of October. The eight mannequins – dressed in full body suits (seven pink and one white) – will call attention to the fact that one woman in eight will develop breast cancer. Informational literature about breast health will be available to shoppers, and an educational event (open to the public) will be held at 6 p.m. Thurs., Oct. 17 at the JLC WearHouse, 1117 Pecan Avenue.
New this year, Charlotte Radiology and Wine and Design are mixing it up at NoDa Brewing Company to host Paint it Pink, a 24-minute speed-painting exhibition. Artists will be put to the test, when they are forced to switch canvases every four minutes to complete their masterpiece. Count on seeing some of your favorite local landmarks and, of course, the color pink. All paintings will be auctioned at the end of the evening, along with others from Wine and Design artists. Proceeds from the auction will benefit Carolinas Breast Cancer Fund. The event is open to the public and will be held at 6:30 p.m., Mon., Oct. 21 at Noda Brewing Company, 2229 North Davidson St.
Charlotte Radiology is also supporting various fundraising events that support the fight against breast cancer, including Ballantyne Country Club’s Rally for the Cure, Charlotte Latin School’s Serve for the Cure, Susan G. Komen Race for the Cure, Tickled Pink and American Cancer Society Making Strides. For event details and a list of all “1-in-8” campaign activities, please visit www.beatcancercr.com. Check out their newest